Fitness Business
Practical and minimal sales funnel for personal trainers operating on Instagram: from the first contact to the supplement showcase and monthly repurchase strategy.
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Direct answer: Minimum sales funnel for PT on Instagram transforms followers into buyers in four sequential steps: attraction via public educational content, engagement via consistent interaction, conversion via contextu
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Goal:* new person discovers you and decides to follow.
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Internship Metric Healthy Good Excellent --------------- Attraction Follower growth/month >2% >5% >10% Engagement Engagement Rate >3% >5% >8% Conversion Bio→storefront click rate >3% >5% >10% Conversion In-store purch...
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Skip direct engagement stage to sale. * Cold followers rarely buy.
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Required:* Instagram (professional profile) Notebook or spreadsheet to record student purchases WhatsApp Business
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Monday: week planning (3-4 defined content guidelines) Tuesday:* production + first post Wednesday:* stories engagement + active DM Thursday:* second post + interaction in comments Friday:* lighter stories or showcase...
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Minimum Sales Funnel: Instagram → Showcase → Repurchase for PT
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